photo de profil d'un membre

Camille Munnich

Marketing / Sales Project Manager CMunnich

Expériences professionnelles

Regional marketing & communication coordinator

BA&SH , Sheung wan

De Juillet 2018 à Aujourd'hui

- Asia marketing strategy coordination (digital, retail, collaboration, CRM)
- Main interlocutor for Paris HQ / NY direct-to-consumer division and partners
- Operational marketing supervision for Hong Kong - Macau region
- Marketing KPI’s and budget monitoring

Brand manager assistant - dove, rexona, monsavon

UNILEVER , Rueil malmaison

De Juillet 2017 à Décembre 2017

Development & Operational Marketing

- Convert consumers into brand advocates for Dove:
Identify 7 active consumers, build relationships and transfer brand identity to create testimony video

- Sales mentoring through detailed argumentary of compressed deodorants:
7 presentations to sales department, document shared across 170 sales reps, increased Q1 2018 sales by 3%

- Define sales pitch of our innovations:
3 presentations with a teaser about Dove’s innovation shown; a 15-page leaflet shared

- Set up sales and marketing strategy with 2017 Rexona merchandising plan:
Brand activations, POS design, in store videos

- Development of Monsavon 2018 breakthrough innovation:
Development of new formulas, design of the innovation packs, active involvement in devising the new ad campaign

- Analyze competition and identify best practices of our direct competitors to strengthen brands positioning:
Monthly analysis of the market (Nielsen data), weekly team report, expand analysis to other industries

Project manager assistant

L'ORÉAL , Clichy

De Juillet 2016 à Décembre 2016

Worked for the launch of a new international body care identity of Mixa

- Represent brand and embody its values in large international fairs:
Create booth and designs, define sales strategy, train team, present to C-level executives

- Collaborate with key influencers to endorse product and brand activation
Creation of a PR brief across 7 countries, 4 media companies and 27 influencers

- Leverage brand heritage to transform into marketable product:
Defining Mixa International designs reflecting better its century history

- Monthly analysis of Mixa mix and competitors

Assistant product manager

INTERSNACK FRANCE , Roissy cdg cedex

De Janvier 2016 à Juin 2016

- Marketing analysis and competitor monitoring for the marketing and sales teams:
Create monthly performance monitoring (IRI, Kantar) and analyzing results of regular promotion initiatives
Keep the pulse on market trends

- Managing the launch of Hula Hoops in all Carrefour retail stores in France:
Adapt to Carrefour Management expectations Vico 2017 innovation
Developing relationship with department managers

- Development of packaging:
Design packaging and cardboard and ready-for-press validations in factories in Europe

Commercial sales representative

Vidotour , Ho chi minh

De Avril 2015 à Juin 2015

- Represent the company in HCM City key cultural events to find unique offers:
Reach relevant actors, discuss to have exclusive offers, 3 new activities integrated in our tours

- Providing new venues for events:
Proactive search of new places, relationships with owners, 9 contracts signed

Parcours officiels

NEOMA – Programme Grande Ecole

Langues

Anglais - Courant

Allemand - Technique

Chinois - Notions

Centres d'intérêt

  • - Passionate about paintings: Rembrandt
  • Titian & Keith Haring - Keen interest for Asia cultures: over 1 year spent there - Part time mathematics teacher for high school students (3 years)