Résumé
Web & Mobile video game industry : 8 years of experience.
Independent consultant for startups & mid-sized companies : 4 years of experience (main missions : Rank Algorithms, esport, VR, pubs, well-being/health sector)
Specialities :
• In-depth competitive analysis // from design to sale & adaptive actions for my products
• User acquisition // visibility, communication, retention game mechanics & account based targeting
• Game economy design // design of monetary systems & mechanics to control money value over time
• Post-launch analytics // strategy, retention & conversion
• Projects // planning, budgeting , technical specifications & monitoring
• Management // Marketing, Communication, Client support, Payment Operations teams - from 10 to 20 people
Expériences professionnelles
Business performance manager
PLAYWING BORDEAUX STUDIO , Paris
Depuis le 01 janvier 2020
Marketing director
Beemoov
De Octobre 2015 à Janvier 2019
Game monetization manager
Beemoov , Nantes - CDD
De Septembre 2014 à Septembre 2015
Beemoov is a web & mobile development company based in Nantes.
Famous games : • My Candy Love • Like a Fashionista • Eldarya - 85 million user accounts
■ Assignment
GAME ECONOMY
- Economic system : item pricing, rewards & mechanics to control currency value over time
- Retention : engagement, acquisition & conversion mechanics
- Post-launch : engagement, conversion & price analytics
PAYMENTS
- Bank Pricing : referent, psychological & luring prices
- Balance between Local Consumer Price Index & Local Purchasing Power Index (Excl.Rent & Tax)
- Transaction : dealings with payment methods & payout value
■ Achievements
- Defining risk analysis, KPIs & ROI goals
- Setting up/Enhancing economy, monetization & banking system
- Generating a 7-digit revenue per year
Tools : • Excel (Economic systems Algorithmic monitoring) • OECD • NUMBEO (Bank Pricing) • Beemanage • Google Analytics (Post-launch analytics)
Ceo & co-founder
BLUE TURTLE , Valenciennes - CDI
De Décembre 2010 à Janvier 2014
Blue Turtle is an independent studio specializing in online video games.
Main games : • Crazy Brain • Galactic Supremacy
■ Assignment:
- Responsible for legal, strategic & financial management
- Design of game mechanics - marketing viral - business models
- Management of a team of 5 to 10 co-workers
■ Achievements:
- Fundraising and grants from CNC : innovative game certification
- Service : game and software development
- Self-publishing games : www.crazybrain.fr www.galacticsupremacy.fr
Tools : • Excel (Economic systems & Algorithmic monitoring) • Google Analytics (Post-launch analytics)
Parcours officiels
Compétences
Centres d'intérêt
- Mathematics
- Economics
- Blockchain
- Psychology
- Geopolitics
- Esport
- Cooking
- Jazz
- Dancing
- Sport