Summary
Looking for opportunities in Business Development in London
Professional experiences
Learning & development expert - tangram
CMA CGM , Marseille
Since 1. february 2024
Sales & training consultant
Krauthammer , Paris
From December 2021 to April 2024
Consultante formatrice
CRECI CONSULTANTS , Paris
From March 2019 to December 2021
sales area manager
SIMONE PERELE , Londres
From January 2018 to February 2019
Category manager assistant - sales development - promotion & merchandising
BONDUELLE , Villeneuve d'ascq
From February 2017 to August 2017
Promotion:
-Following and analyzing data Panel: IRI, Nielsen, Kantar and A3 Distribution to measure promotional performance. Collaborative work with providers to implement new tools and priorities.
-Develop he promotional strategy: dashboards, analysis tools.
Objective: To track the promotional performance of Bonduelle and its competitors at distributors.
- Implementation of control performance tools
-Management of Bonduelle and Cassegrain promotions, animations and points of sales advertising.
-Development of the promotional calendar for the year 2018. Transversal work with marketing and sales account managers.
Merchandising:
-Training to merchandising software (Planomanager)
CSR:
- Participation in the implementation of a social business of Bonduelle with the Restos du Cœur and work on the implementation of the culinary activity component of the project.
Volet promotion:
-Suivi et analyse des données Panel : IRI, Nielsen, Kantar et A3 Distribution afin de mesurer les performances promotionnelles. Travail collaboratif avec les prestataires pour mettre en place de nouveaux outils et priorités.
-Refonte de la stratégie promotionnelle : élaboration de tableaux de bord, outils d'analyse.
Objectif: traquer les performances promotionnelles de Bonduelle et de ses concurrents chez les distributeurs.
-Mise en place d'outils de contrôle des NIP
-Gestion des temps forts promotionnels Bonduelle et Cassegrain, animations des points de vente.
-Elaboration du calendrier promotionnel pour l'année 2018
Volet Merchandising:
-Formation au logiciel merchandising (Planomanager)
Volet RSE:
-RSE : Participation à la mise en œuvre d’un social business de Bonduelle avec les Restos du Cœur et travail sur la mise en place du volet activité culinaire du projet.