RB

Romane Bertrand

CV Romane BERTRAND

Professional experiences

Responsable d'édition

PETIT FUTÉ , Lyon

Since 1. september 2024

Partnerships manager

Seconde Main

Since 1. april 2023

Innovation officer

Handicap International - Humanity & Inclusion , Lyon

From October 2022 to March 2023

Head of content

HELLOPRO , Antananarivo

From September 2020 to August 2022

Innovation & change management consultant

L'ORÉAL , Paris

From April 2019 to February 2020

Innovation consultant & international business developer

ASTRAKHLAN , Paris

From August 2018 to February 2020

Product owner

Astrakhan , Paris

From August 2018 to March 2019

Account manager

Addict Mobile , Paris

From July 2017 to December 2017

Addict Mobile, aujourd'hui n°1 Français du marketing mobile à la performance, est reconnue comme experte en acquisition de trafic mobile rentable.

- Setup, reporting and optimisation de campagnes d'acquisition 100 % ROIstes sur Facebook et Google Adwords
- Définition de la stratégie marketing sur l'app store
- Utilisation des outils de tracking (Adjust, Appsflyer)
- Gestion des budgets et relation client hebdomadaire

Clients : Radio France, Deezer, L'Oréal, Mappy, AlloVoisins, Tap4fun, Gaminho...

Junior consultant

RSM , Paris

From January 2016 to June 2016

Assistant project manager

Région Sud - Provence-Alpes-Côte d'Azur , Marseille

From May 2015 to August 2015

Degree

NEOMA – Programme Grande Ecole – Rouen