Summary
C-suite executive | Luxury, Fashion & Beauty industry
Corporate Leader & Entrepreneur, 20+ years building profitable, global luxury brands at LVMH (up to €470M P&L)
10 years Board-level Consulting, Entrepreneur, Brand builder
Certified B Leader (B Corp)
Passionate by menaingful and heritage brands, I merge creative vision and sharp strategic thinking to build meaningful, profitable and lasting businesses.
Working in the world of luxury, especially during the 15 years I spent at Christian Dior Couture and Parfums Christian Dior, gave me a sharp sense of aesthetic, a strong creative energy and an entrepreneurial spirit. I learnt that luxury is in the details.
During my 22 years at LVMH, I held various senior executive positions including being Executive Committee member at Parfums Christian Dior as the MU business unit Director, and Director Development new brands at LVMH Perfumes & Cosmetics branch.
I then launched my own Consulting Company le Colibry Sàrl based in Geneva. I advise and help companies to design distinctive, sustainable and performing brand strategies in the new digital environment.
As a B Leader, certified B Corp / B Lab France, I also assist companies with the B Corp certification process. I strongly believe that ethics and aesthetics go hand in hand and that desirability and sustainability are perfect complements.
Others :
- Voluntary Board Member at la Fabrique Nomade, a non profit organisation that promotes professional inclusion for refugee fine arts artisans living in France, enabling them to thrive thanks to their craftmanship skills.
Professional experiences
Founder & consultant
COLIBRY CONSULTING , Geneve - CDI
From February 2016 to Today
Co-founder & managing director
Sama Origins , Paris
From September 2024 to November 2025
External advisor
MCKINSEY & COMPANY , Paris
From January 2016 to December 2017
International director development new brands
LVMH
From January 2011 to March 2015
Strategic project director
LVMH
From September 2007 to January 2011
Make up business unit director
CHRISTIAN DIOR , Paris - CDI
From September 2003 to August 2007
Marketing and communication director
PARFUMS CHRISTIAN DIOR , Paris
From September 2003 to April 2005
Group manager product development
PARFUMS CHRISTIAN DIOR
From September 2000 to October 2003
Senior product manager
CHRISTIAN DIOR COUTURE , Paris
From December 1996 to January 2000
Product manager - international marketing department
GROUPE CHANTELLE , Paris
From May 1993 to November 1996
Additionals trainings
Leading Digital Transformation
IMD Lausanne - Digital
2018 à 2018
Digital Marketing Strategies
IMD Lausanne
2019 à 2019
Corporate Governance
Swiss borad Institute - Governance best practices
2022 à 2023
Associations
Féminin Pluriel
https://femininpluriel.org/club/feminin-pluriel-geneva-i-switzerland/
Membre du Board
Degree
Languages
Français - Langue maternelle
Anglais - Courant