The new digital horizons - What are the digital revolution trends ?

2021-10-16 08:00:00

2026-05-10 13:30:53

2021-03-17 16:10:25

Baha-Can Karabag

La librairie alumni vous tient informés des dernières parutions au sein du réseau, tous genres confondus.SynopsisUn indispensable pour les étudiants anglophones des écoles de commerce et les étudiants francophones des cursus anglais.       Digital is at the forefront of current changes in businesses :Platform economy, "uberisation", new financial models, boom of connected objects, changing uses across various terminals, user experience, impact on training and education, links between digital and governance.These are all major issues that managers, executives and entrepreneurs are facing nowadays. Each one of them is discussed clearly and precisely throughout the different chapters of this book.Illustrated by practical exercises and examples, this book is intended for students as well as practitioners who are eager to understand the digital challenges their organizations are facing.SOMMAIRE : I. The new digital business models01. The platform economy02. No Hubert, no uberisation03. Crowdinvesting and the search for alternative fundingII. New digital experiences04. The Internet of Things05. The digital user experience06. The cross-device challengeIII. Digital and training07. The impact of digital technology on jobs, skills and learning08. Managers: digital learning playersIV. Digital and governance09. The Digital Single Market (DSM): fresh hope for the European digital economy10. The digitisation or 'phygitisation' of executive boards: seeking added value for a businessPour vous procurer cet ouvrage, c'est par ici ! AuteurCollectif d'auteurs sous la direction de Jean-Michel Huet et Adeline SimonÉditeurPearsonDate de sortieDisponibleNombre de pages188 pagesPrix23€Votre ouvrage vient de paraitre ou sort bientôt ? N'hésitez pas à nous en parler Je contacte l'équipe

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